Pricing an expiring domain is a different game from pricing a domain you've held for years. There's a clock running, and every day of indecision is a day closer to losing the name for good.
The traditional approach — list high, wait for offers, negotiate down — works fine when you have months to sell. It works terribly when you have days.
That's part of why flat-price models are gaining traction. NotRenewing, one of the marketplaces Named.Digital points buyers to, prices every listing at a flat $99 specifically because it removes the negotiation step entirely: a buyer sees the price, decides yes or no, and the transaction either happens immediately or it doesn't.
If you're pricing an expiring domain yourself, a few rules of thumb: price for a fast sale, not a maximum sale; be explicit about the renewal deadline; and make the offer process as frictionless as you possibly can. A domain that lapses is worth $0 — a domain sold at a discount is still a win.
A related mistake worth naming: sellers who price an expiring domain the same way they'd price a domain with no deadline pressure. If the name lapses in 72 hours and you're still holding out for last year's appraisal number, you're not negotiating — you're gambling against a clock you don't control.